capitalism

Helvetica: such convenient packaging

After watching Helvetica, I found that there were two main views concerning the text: those who praised the text for its legibility, efficiency, and simplicity, and those who reject it for being bland, unoriginal, and dehumanizing. Although I can clearly see the appeal for Helvetica's functionality...it's clear and useful, but I can't help but feel a kind of rebellion against form, order, and convenience.  read more »

Keywords: helvetica | capitalism
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